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With advisors who have over 28 years of experience as Chief Growth Officers, Sales Directors, Chief Marketing Officers, and Strategy Leaders, Accelerate Performance helps technology businesses achieve hyper-growth.
Our business advisory services focus on the three areas most critical to scaling success: sales, growth strategy, and marketing.
Unlike traditional consultants, Ralph has led growth from the inside — building scalable sales engines, aligning go-to-market teams, and driving measurable results for fast-moving tech companies.
Advisory support is practical, strategic, and designed to accelerate your revenue trajectory.
As a sales strategy consultants, Accelerate Performance works with technology companies to:
- Build repeatable, scalable sales processes.
- Strengthen pipeline management and forecasting for predictable revenue.
- Mentor and develop high-performing sales teams.
- Shorten sales cycles and increase win rates against enterprise competitors.
Technology businesses face unique scaling challenges — from market timing to investor demands. Accelerate Performance's growth advisory services help you:
- Define and execute strategies for hyper growth.
- Align product, marketing, and sales for maximum impact.
- Identify untapped revenue streams and international expansion opportunities.
- Apply proven GTM (go-to-market) playbooks designed for tech scale-ups.
As a technology marketing consultants, Accelerate Performance helps businesses:
- Create demand generation strategies that drive qualified leads.
- Optimise marketing channels for the highest ROI.
- Build brand authority that resonates with target buyers.
- Align marketing and sales to eliminate wasted spend.
Accelerate Performance brings board-level expertise combined with hands-on execution experience. Having scaled technology businesses under investor pressure, we understand the realities of growth and competition.
With our business growth advisory for technology companies, you’ll gain:
- Proven frameworks to accelerate revenue and reduce acquisition costs.
- Strategic clarity to make better decisions faster.
- Actionable execution support, not just high-level theory.
Business Advisory for Technology Companies
Sales Strategy Consultant for Tech Businesses
Technology Marketing Advisor
Growth Advisory Services for Scale-Ups
The call came at 2 AM on a Tuesday.
The founder on the other end had built a £40M IoT company from his dorm room. Smart guy. Brilliant technical mind. The kind of person who could debug complex sensor networks while simultaneously pitching to enterprise clients.
But he was stuck.
"I keep making the same decisions over and over," he told me. "The board meetings feel like theatre. We're growing fast, but I can't shake the feeling we're missing something critical."
He'd hit the wall.
Every successful tech founder starts with exceptional intuition. They see market gaps others miss. They build products that solve real problems. They make hundreds of micro-decisions daily that compound into competitive advantage.
This intuition works brilliantly in the early stages.
Until it doesn't.
The transition point typically hits between £10M and £50M in revenue. Suddenly, the founder's instincts aren't enough. The decisions become more complex. The stakes get higher. The margin for error shrinks dramatically.
But here's what most founders miss: the problem isn't their intuition failing. The problem is operating without the structured input that makes intuition more accurate.
I've observed this pattern across dozens of scaling tech companies. The founders who break through to the next level share one common trait: they recognise when their individual perspective needs external amplification.
Board advisors don't replace founder intuition. They sharpen it.
Think about it like sensor networks. A single sensor can provide valuable data. But multiple sensors, properly networked, create comprehensive intelligence that enables better decisions.
The same principle applies to governance.
When done correctly, board advisors transform three critical areas:
Strategic Perspective: Advisors bring pattern recognition from multiple companies and industries. They've seen similar challenges before. They know which strategies typically work and which create expensive detours.
Network Access: The right advisors open doors that would otherwise take years to unlock. They provide introductions to key clients, partners, and talent that accelerate growth trajectories.
Governance Discipline: Perhaps most importantly, advisors force structured thinking. Regular board meetings create accountability rhythms. Strategic discussions become more rigorous. Decision-making processes improve.
Most founders wait too long to bring in advisory support. They treat it as a luxury rather than a necessity.
The optimal timing isn't when you're struggling. It's when you're succeeding but sensing the complexity ahead.
Here are the key indicators:
You're making decisions that will impact the company for years, not months. Your growth rate is creating operational challenges you've never faced. You're considering major strategic pivots or market expansions. Your current board lacks relevant industry experience.
Adding board advisors requires careful selection and structure. The wrong advisors create more problems than they solve.
Look for advisors who have successfully scaled similar businesses. Prioritise those with relevant network connections in your target markets. Ensure they have time to actually contribute, not just attend meetings.
Structure matters enormously. Monthly meetings are more effective than quarterly ones. Focused agendas beat general updates. Clear expectations prevent frustration on both sides.
The companies that implement advisory structures early gain compounding advantages. Better strategic decisions compound over time. Network effects accelerate business development. Improved governance attracts higher-quality investors and talent.
The founders who resist this transition often plateau. They become bottlenecks in their own organisations. Growth stalls because everything flows through a single decision-maker who lacks the bandwidth for optimal choices.
That founder who called me at 2 AM? He implemented a proper advisory structure within six months. Added three experienced advisors with complementary expertise. Restructured his board meetings around strategic discussions rather than operational updates.
Eighteen months later, his company had doubled in size and successfully expanded into two new markets.
The transformation wasn't dramatic or sudden. It was methodical and compound.
The choice facing every scaling tech founder is simple: continue relying solely on individual intuition, or amplify that intuition with structured advisory input.
The founders who choose structure consistently outperform those who don't.
The wall is real. But it's not insurmountable.
You just need the right tools to break through it.
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Accelerate Performance is on a mission to enable people and business to achieve great things through Advisory, Coaching, Consulting, Executive Leadership Development, and Training. .
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