Accelerate Performance

    Training

    Sales conversations

    Most deals are won or lost in the questions asked before the pitch. This programme teaches sales teams to find out what the buyer really needs, keep rapport when the conversation gets uncomfortable, and use language that moves a decision forward.

    What it covers

    Rapport that holds under pressure, in person, on video and on the phone

    Meta Model questions that get from "we're looking at options" to what the buyer actually needs

    Buying and decision strategies, and how to sell the way your customer decides

    Reframing objections instead of arguing with them

    The Milton Model and persuasive language, used ethically

    Managing your own state before a big call

    Who it's for

    Account executives, account managers, business development and pre-sales teams, and the sales leaders who coach them.

    Why Ralph

    He has led sales teams for most of his career. As Chief Growth Officer at Connexin, the group grew revenue eight-fold, from £3 million to £25 million, in under three years. The techniques come with examples from real deals.

    Format

    Half-day, full-day or a short series, in person or online, built around your sales process and your customers. Pairs well with our sales enablement consulting.

    Build this around your sales process